Wine Storyteller at GliuGliu.lt

With over 15 years of experience in comms and copywriting, Ieva Elvyra decided last year to leave her corporate days behind and quit one of the biggest fintechs in the world to pursue her passion for wine.

During her sommelier studies, Ieva Elvyra realized that many people crave clarity over snobbery in the wine world. This insight led her to blend wine appreciation with creative storytelling, a skillset honed through years in journalism, television, and fintech. Today, she organizes her own creative wine tastings with a strong focus on natural and biodynamic wines and works as a wine comms consultant for a range of restaurants, bars, and wine importers.

As a World’s Debating Champion, Ieva Elvyra has a knack for simplifying complex ideas and making them relatable and engaging. At the panel, she will sit down with Monika Apčinikovaitė (Sauvage Wines), Simonas Laukaitis (Senatorių pasažas), and Sean Braid (New Skanu) to discuss the current wine landscape from the perspectives of importers, customers, and hospitality industry professionals.